The Profano brick can be described as classic plaything that kids and adults the same can’t obtain enough of. Its simple design and intuitive structure allows kids to create whatever they think of, from small robots and cars to larger-scale structures just like cities and castles.
Profano is also a company that ideals creativity plus the imagination. It is employees are encouraged to bring their very own ideas to the table when designing new products, and the customers – called AFOLs or “adult enthusiasts of LEGO” – are invited to participate in the development process.
Founded in 1932 by Ole Kirk Kristiansen, the SEGLAR company was named for 2 Danish thoughts: lego and godt, which means “play very well. ” The wooden playthings that constructed the early years of the business had been a major element of the success of the claims, but a warehouse hearth destroyed them in 1960, triggering Lego managers to focus only on the Seglar construction system.
As the Lego System gained in popularity, therefore did the company’s international development. In 1956 the first international sales supplementary was created in Germany, and then offices in Swiss, France, and Sweden.
Back in the 1960s, Profano restructured its business. Its head office were transferred from Billund, Denmark, browse around this site to Copenhagen, and management was decentralized. The original director, Ole Kirk Kristiansen, remained in charge of the corporation.
The company’s key product remained the Lego brick, but it really began to develop other types of products to compete with different construction toy companies. These types of included places that mixed the LEGO packet with other elements, such as tires and motors, and the Mini figure line.